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What kind of video should you create for your course?

Video is not only incredibly popular right now, it's also a great way to add more personalization and engagement to your course.

But what kind of video should you create?

There are four main types of videos in the online course stratosphere:

  1. Slide Deck videos
  2. Screencasts
  3. Animated Whiteboard videos
  4. Talking head videos

In this post, you'll learn more about each one and when to use them.

Why information isn't always the answer

After doing this work for nearly ten years, there’s one thing that new and experienced course creators do time and time again:

  • they assume the solution to a learning problem is to present the learner with more information.

But the actual learning solution is often more nuanced.

Because information just gives your learners data. In other words, it fills a knowledge gap. 

  • But information alone doesn’t transform your learners.
  • On top of that, too much information can overload them.

In order to spark that transformation, you have to do a little emotional digging.

How to Eliminate Harmful Learning Habits

According to Charles Duhigg, author of The Power of Habit, 40 - 45% of what we do each day is a habit, not a decision.

As I write this we’re a few days into a new year. This time of year ripe for reflection and resolutions.

You’ve set goals. But have you thought about your habits? 

  • Which ones are getting you closer to your goals?
  • Which ones are holding you back?
  • More importantly, how do you get past the habits that aren’t contributing to your success?

Technology is a distraction

It's been pretty quiet around here lately. Today you're going to find out why.

If you've followed my articles, you know I've spent a lot of time reviewing hosted online course platforms (like Thinkific and Coach), Learning Management System (LMS) plugins and talking about online course technology.

Starting today you won't see any new platform or plugin reviews on the site.

Why am I making this change?

How to motivate people to finish your online course

How to motivate people to finish your online course

You've spent months creating your online course. You launch it and sell out in a week. In the first couple weeks, people are excited, they're engaging...asking questions even!

But then you start to notice things drop off. With each week it seems that less people are working on the material (you know because you've checked the stats).

Here’s the truth: people will buy your course and never complete it. 

Online courses have a reputation for abysmal completion rates. Generally around 20%.

How do we solve this problem?

The good news is we know the source...

How (and Why) to Beta Test Your Online Courses

If you're planning to create an online course there's one thing you must do: a beta test. Why? Because beta testing is the simplest way to find out if your course delivers results and for you to gather feedback.

But maybe you're wondering HOW to do a beta test? Cool. I'll answer that. But first, let's talk about what a beta test is.

A beta test (or beta run) is...

Here's the Equipment You Need to Get Started with Your Video Course

Creating a video course for the first time? Then you probably have questions about what equipment to choose. Most of the guides out there give you too many choices and make things overwhelming. 

Let’s fix that.

I’ve put together a quick primer on the essential equipment you need to get started. In each category, you’ll get 1 - 2 choices to keep things simple.

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