Welcome to another episode of The Zen Courses Show! Today’s guest is Tara McMullin. Tara is the founder of Quiet Power Strategy and What Works.
This episode is especially valuable for anyone who struggles with building and audience and knowing what their audience wants to learn. Enjoy!
In This Episode, You'll Learn:
How getting turned down for a promotion fueled her start as an entrepreneur
Why she shut down her niche site to create a personal brand
Why she pivoted from 1-on-1 consulting to create her first course
The changes and trends in online courses since 2010, when Tara started teaching online
How offering services can set your online course up for success
Her experience teaching online courses via Creative Live
Strategies Tara uses to understand her audience at a deep level, so she can create better solutions for them
Why you should stop making ideal client profiles (and what to do instead)
How to use social media to research your audience’s problems
Enjoy this episode?
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Lastly, I want to say THANK YOU to Tara for sharing her mission with us on The Zen Courses Show!